The Importance of Data Management

Your business relies on information to operate as it markets products and services, and make informed decisions. If the information isn’t reliable, accessible or pertinent to your goals and objectives, you’ll lose control of your business decisions. This is why managing data is an essential part of every business, big or small.

Historically, companies would collect data and then analyze it with their own software platforms. However, this often led to the creation of data silos that were incompatible and incorrect conclusions. Data management is the process of integrating the company’s data to ensure the same access, delivery, and management to meet the needs of business. It encompasses a range of tools and techniques, including master data management, data virtualization catalogs of data, self-service information preparation and wrangling, among others.

A successful data-management plan must also find a balance between security, and accessibility of data that your employees require for their job. This means you must implement role-based permissions that make it easy for users to find the information they require without compromising the security of your entire stock. It is also important to implement technologies that automatically remove any errors or invalid data entries from data sets. For instance an Data Quality Service and an automated process for detecting and correcting duplications.

The process for managing your data must be able to evolve with your business. For instance, you might be interested in a DataOps approach that combines DevOps and Agile software development methodologies with manufacturing principles that are lean. This can help you update and build data pipelines more quickly, and increase collaboration between teams and end-users.

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